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Privacy Policy

Last updated: 2026-03-30

Peakify Hub Inc (“Peakify Hub”, “we”, “us”, “our”) values your trust. We are committed to protecting your Personal Information and handling it in a transparent, fair, and lawful manner.

This Privacy Policy explains how we collect, use, disclose, and safeguard Personal Information when you visit our website, interact with us, or use our marketing, content production, automation, and business growth services (the “Services”).

By using our website or Services after the “Last Updated” date, you agree to the practices described in this Policy.

1. What This Policy Covers

This Policy explains:

  • What Personal Information we collect
  • How and why we use it
  • When we share it
  • How we safeguard it
  • Your rights under Canadian privacy law

“Personal Information” means information about an identifiable individual, including information that directly or indirectly identifies you.

2. Accountability & Privacy Officer

Peakify Hub Inc is responsible for Personal Information under its control.

We have designated a Privacy Officer responsible for compliance with Canadian privacy laws.

Privacy Officer Contact:

Email: support@peakifyhub.com

Subject Line: Privacy Request

Mail:
Peakify Hub Inc
214 Selkirk Ave
Winnipeg, MB R2W 2L6

3. Information We Collect

We collect Personal Information directly from you, automatically through our website, and from third parties where appropriate.

A. Information You Provide

Contact & Inquiry Information

  • Name
  • Email address
  • Phone number
  • Company name
  • Website URL
  • Message content
  • Information shared via webchat

Client & Service Information

If you engage our Services, we may collect:

  • Billing details
  • Business information
  • Marketing assets and materials
  • Campaign data
  • CRM integrations
  • Payment and transaction information

Marketing Preferences

  • Consent records
  • Communication preferences
  • Channel selections (email, SMS, WhatsApp, etc.)

B. Information Collected Automatically

When you visit our website, we may collect:

  • IP address
  • Browser and device information
  • Pages visited
  • Session duration
  • Referral sources
  • Cookie identifiers

This information is collected using cookies, analytics tools, and tracking technologies.

C. Information from Third Parties

We may receive information from:

  • CRM and automation platforms
  • Advertising platforms (e.g., Meta, Google, LinkedIn)
  • Analytics providers
  • Payment processors
  • Business partners

We only collect such information where lawful and necessary for providing our Services.

4. How We Use Your Information

We use Personal Information for the following purposes:

A. Providing Services

  • Responding to inquiries
  • Delivering marketing and automation services
  • Managing client accounts
  • Processing payments

B. Business Operations

  • Internal reporting and analytics
  • Service improvement
  • Auditing and compliance
  • Preventing fraud

C. Personalization & Optimization

  • Improving website performance
  • Enhancing user experience
  • Delivering relevant content

D. Marketing Communications

In compliance with Canada's Anti-Spam Legislation (CASL), we send commercial electronic messages only where we have:

  • Express consent, or
  • Implied consent permitted by law

All marketing messages include:

  • Our business identification
  • Contact information
  • An unsubscribe mechanism

You may withdraw consent at any time.

5. Legal Basis for Processing

Under Canadian privacy laws, we process Personal Information based on:

  • Your meaningful consent
  • Contractual necessity
  • Legitimate business interests
  • Legal and regulatory obligations

Where required, we obtain express consent before collecting or using your information.

6. Sharing of Personal Information

We may share Personal Information with:

Service Providers

  • Website hosting providers
  • Cloud storage providers
  • CRM and marketing platforms
  • Email and SMS delivery providers
  • Analytics providers

These providers are contractually obligated to safeguard your data.

Legal Requirements

We may disclose Personal Information to comply with laws, court orders, or lawful government requests.

Business Transactions

If Peakify Hub Inc is involved in a merger, acquisition, restructuring, or sale of assets, Personal Information may be transferred as part of that transaction, subject to safeguards.

We do not sell Personal Information.

7. Meta Platforms (WhatsApp, Instagram, Messenger) & Chatwoot Integration

We offer a SaaS solution that uses Meta’s APIs (WhatsApp Business, Instagram Messaging, and Messenger) to enable “click-to-connect” and unified messaging for our customers. Our app acts as a bridge between Meta’s APIs and our Chatwoot infrastructure so that businesses can manage conversations from one place. This section describes in plain language how we handle messaging data.

Data we access via Meta’s APIs

When you or your business uses our messaging integration, we access the following information through Meta’s APIs in order to provide the unified inbox and sync with Chatwoot:

  • Message content: Text, images, and other media sent via Messenger, Instagram, and WhatsApp.
  • Sender information: Names, profile pictures, and (for WhatsApp) phone numbers of people who message the connected business.
  • Metadata: Timestamps and message status (e.g., delivered, read).

Purpose of processing

We collect and process this data to provide a unified interface for businesses to manage and respond to customer inquiries, and to synchronize messaging data between Meta’s platforms and the Chatwoot dashboard. Our lawful basis for this processing is the performance of our contract with you (providing the messaging integration service).

Who this applies to

  • Business customers: If you use our integration to connect your Meta channels to Chatwoot, we process your account and configuration data, and the message content that flows through our systems, to operate the integration.
  • End users: If you are someone who messages a business via WhatsApp, Instagram, or Messenger that uses our integration, your messages are processed by Meta under Meta’s Privacy Policy and Data Policy, and by that business. We act as a service provider to the business and do not use your information for our own marketing or sell it.

Data storage and security

Messaging data that passes through our systems is stored on our private, secure infrastructure (including our self-hosted or managed Chatwoot environment). We use encryption (e.g., SSL/TLS) to protect data in transit between Meta’s systems and our servers. We are responsible for the security of this data and follow the safeguards described in section 10 (Safeguards & Security).

Data sharing — we do not sell your data

We do not sell user data. Data received via the messaging integration is shared only with:

  • Meta: To send and receive messages through WhatsApp, Instagram, and Messenger.
  • The business user: The owner of the Chatwoot account who is communicating with their customers — they see and manage the conversations in their dashboard.

Data deletion and disconnecting your account

You may request deletion of your data or disconnect your integration at any time. To submit a Data Deletion Request, contact our Privacy Officer at support@peakifyhub.com with the subject line “Data Deletion Request.” Business users can also disconnect their Meta channels from our integration from within their account or settings; we will remove or anonymize the associated data from our systems in accordance with our retention practices. For full details on your rights and how to exercise them, see section 13 (Your Rights) and the Data Deletion section below.

Compliance

We use Meta’s APIs in compliance with Meta’s terms, platform policies, and applicable data processing terms. Our use of Chatwoot follows Chatwoot’s terms and privacy practices. For more on what we collect and how we use it across our Services, see sections 3, 4, and 6 above.

8. International Transfers

Your Personal Information may be stored or processed outside Canada (including the United States or other jurisdictions where our service providers operate).

When this occurs, your information may be subject to foreign laws. We implement reasonable safeguards, including contractual protections, to ensure appropriate protection.

9. Data Retention

We retain Personal Information only as long as necessary for:

  • Delivering Services
  • Legal and regulatory compliance
  • Business and accounting requirements
  • Dispute resolution

When no longer required, information is securely deleted or anonymized.

10. Safeguards & Security

We implement appropriate physical, administrative, and technical safeguards, including:

  • Encrypted connections (SSL/TLS)
  • Secure cloud hosting
  • Access controls
  • Role-based permissions
  • Contractual safeguards with service providers
  • Regular monitoring and security reviews

While no system can guarantee absolute security, we take reasonable measures to protect Personal Information.

If a data breach occurs that poses a real risk of significant harm, we will notify affected individuals and relevant regulators as required by Canadian law.

11. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Operate the website
  • Analyze traffic and performance
  • Improve marketing campaigns
  • Enable webchat functionality

You may control cookies through your browser settings. Disabling certain cookies may affect website functionality.

12. Automated Processing

We may use automated systems to:

  • Analyze website usage
  • Score leads
  • Detect spam or fraudulent activity
  • Optimize advertising performance

These processes support our Services and do not replace significant human decision-making affecting individuals.

13. Your Rights (Canada)

Under Personal Information Protection and Electronic Documents Act and applicable provincial laws, you may have the right to:

  • Access your Personal Information
  • Request correction of inaccurate information
  • Withdraw consent
  • Request deletion (subject to legal limitations)
  • Challenge our compliance with privacy laws

To exercise your rights, contact our Privacy Officer at support@peakifyhub.com.

Data Deletion Requests

If you want your Personal Information deleted (including data associated with our Meta/WhatsApp/Instagram/Messenger and Chatwoot integration), you may submit a request at any time. We will process valid requests in accordance with applicable law.

  • Email: support@peakifyhub.com (use subject line: Data Deletion Request).
  • Business users: You can also disconnect your Meta channels from our integration in your account or settings; we will remove or anonymize the associated data from our systems as described in section 7.

If you are not satisfied with our response, you may file a complaint with:

  • Office of the Privacy Commissioner of Canada
    Website: https://www.priv.gc.ca
  • If you are located in Quebec, you may also contact the Commission d'accès à l'information du Québec.

14. Children

Our Services are intended for businesses and individuals over the age of 16. We do not knowingly collect Personal Information from children.

15. Changes to This Policy

We may update this Privacy Policy to reflect legal, technical, or business changes. The updated version will be posted on this page with a revised “Last Updated” date.

We will not materially reduce your rights without notice where required by law.

16. Contact Us

If you have questions, concerns, or complaints regarding this Privacy Policy or our handling of Personal Information: